{"id":71,"date":"2026-01-06T14:34:08","date_gmt":"2026-01-06T14:34:08","guid":{"rendered":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/"},"modified":"2026-02-08T15:01:32","modified_gmt":"2026-02-08T15:01:32","slug":"how-to-optimize-images","status":"publish","type":"post","link":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/","title":{"rendered":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631"},"content":{"rendered":"<h2>\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645<\/h2>\n<p>\u062a\u0635\u0627\u0648\u06cc\u0631 \u0647\u0645 \u00ab\u0638\u0627\u0647\u0631\u00bb \u0633\u0627\u06cc\u062a \u0634\u0645\u0627 \u0631\u0627 \u0645\u06cc\u200c\u0633\u0627\u0632\u0646\u062f\u060c \u0647\u0645 \u063a\u0627\u0644\u0628\u0627\u064b \u00ab\u0633\u0646\u06af\u06cc\u0646\u200c\u062a\u0631\u06cc\u0646 \u0628\u062e\u0634\u00bb \u0647\u0631 \u0635\u0641\u062d\u0647 \u0647\u0633\u062a\u0646\u062f. \u06cc\u0639\u0646\u06cc \u0627\u06af\u0631 \u06a9\u0627\u0631\u0628\u0631 \u0645\u0646\u062a\u0638\u0631 \u0628\u0645\u0627\u0646\u062f \u062a\u0627 \u0639\u06a9\u0633\u200c\u0647\u0627 \u0644\u0648\u062f \u0634\u0648\u0646\u062f\u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u062a\u0631\u06a9 \u0635\u0641\u062d\u0647 \u0632\u06cc\u0627\u062f \u0645\u06cc\u200c\u0634\u0648\u062f\u061b \u0648 \u0627\u06af\u0631 \u06af\u0648\u06af\u0644 \u0628\u0628\u06cc\u0646\u062f \u0635\u0641\u062d\u0627\u062a \u0634\u0645\u0627 \u06a9\u0646\u062f \u0648 \u067e\u0631 \u0627\u0632 \u062a\u0635\u0627\u0648\u06cc\u0631 \u062d\u062c\u06cc\u0645 \u0627\u0633\u062a\u060c \u0647\u0645 \u0627\u0645\u062a\u06cc\u0627\u0632 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc\u200c\u062a\u0627\u0646 \u067e\u0627\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u0622\u06cc\u062f \u0648 \u0647\u0645 \u0634\u0627\u0646\u0633 \u0631\u062a\u0628\u0647 \u06af\u0631\u0641\u062a\u0646 (\u062d\u062a\u06cc \u062f\u0631 \u0628\u062e\u0634 Google Images) \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p>\u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u06cc\u0639\u0646\u06cc \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u0627\u0632 \u06a9\u0627\u0631\u0647\u0627 \u06a9\u0647 \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u062a\u0635\u0648\u06cc\u0631:<\/p>\n<ul>\n<li>\u062d\u062c\u0645 \u06a9\u0645\u200c\u062a\u0631\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f\u060c \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u0632\u0634\u062a \u0648 \u0628\u06cc\u200c\u06a9\u06cc\u0641\u06cc\u062a \u0634\u0648\u062f<\/li>\n<li>\u062f\u0631 \u0627\u0646\u062f\u0627\u0632\u0647 \u062f\u0631\u0633\u062a \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0634\u0648\u062f (\u0646\u0647 \u0628\u0632\u0631\u06af\u200c\u062a\u0631 \u0627\u0632 \u0646\u06cc\u0627\u0632)<\/li>\n<li>\u062f\u0631 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 \u0630\u062e\u06cc\u0631\u0647 \u0634\u0648\u062f (\u0645\u062b\u0644 WebP \u06cc\u0627 AVIF)<\/li>\n<li>\u0628\u0631\u0627\u06cc \u06af\u0648\u06af\u0644 \u0648 \u06a9\u0627\u0631\u0628\u0631 \u0642\u0627\u0628\u0644 \u062f\u0631\u06a9 \u0628\u0627\u0634\u062f (\u0646\u0627\u0645 \u0641\u0627\u06cc\u0644\u060c alt\u060c \u0639\u0646\u0648\u0627\u0646\u060c \u06a9\u067e\u0634\u0646\u2026)<\/li>\n<li>\u0628\u0627 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u062f\u0631\u0633\u062a \u0628\u0627\u0631\u06af\u0630\u0627\u0631\u06cc \u0634\u0648\u062f (\u0645\u062b\u0644 Lazy Load) \u062a\u0627 \u0644\u0648\u062f \u0627\u0648\u0644\u06cc\u0647 \u0635\u0641\u062d\u0647 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0634\u0648\u062f<\/li>\n<\/ul>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0627\u0647\u0646\u0645\u0627 \u0642\u062f\u0645\u200c\u0628\u0647\u200c\u0642\u062f\u0645 \u062c\u0644\u0648 \u0645\u06cc\u200c\u0631\u0648\u06cc\u0645 \u062a\u0627 \u0647\u0645 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0628\u0647\u062a\u0631 \u0634\u0648\u062f\u060c \u0647\u0645 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 \u062a\u0642\u0648\u06cc\u062a\u060c \u0648 \u0647\u0645 \u062f\u0631\u062f\u0633\u0631\u0647\u0627\u06cc \u0631\u0627\u06cc\u062c (\u0645\u062b\u0644 \u0627\u0641\u062a \u06a9\u06cc\u0641\u06cc\u062a\u060c CLS\u060c \u062a\u0635\u0627\u0648\u06cc\u0631 \u0627\u06cc\u0646\u062f\u06a9\u0633\u200c\u0646\u0634\u062f\u0647 \u06cc\u0627 \u062e\u0637\u0627\u06cc \u06f4\u06f0\u06f4) \u0631\u0627 \u062d\u0644 \u06a9\u0646\u06cc\u0645.<\/p>\n<h3>\u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0628\u0631\u0627\u06cc \u0686\u0647 \u06a9\u0633\u0627\u0646\u06cc \u062d\u06cc\u0627\u062a\u06cc\u200c\u062a\u0631 \u0627\u0633\u062a\u061f<\/h3>\n<p>\u062a\u0642\u0631\u06cc\u0628\u0627\u064b \u0628\u0631\u0627\u06cc \u0647\u0645\u0647\u061b \u0627\u0645\u0627 \u0627\u06af\u0631 \u06cc\u06a9\u06cc \u0627\u0632 \u0634\u0631\u0627\u06cc\u0637 \u0632\u06cc\u0631 \u0631\u0627 \u062f\u0627\u0631\u06cc\u062f\u060c \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u062c\u0632\u0648 \u00ab\u06a9\u0627\u0631\u0647\u0627\u06cc \u0641\u0648\u0631\u06cc\u00bb \u0634\u0645\u0627\u0633\u062a:<\/p>\n<ul>\n<li>\u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u06cc \u062f\u0627\u0631\u06cc\u062f (\u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u062d\u0635\u0648\u0644 \u0632\u06cc\u0627\u062f \u0648 \u0633\u0646\u06af\u06cc\u0646\u200c\u0627\u0646\u062f)<\/li>\n<li>\u0645\u0642\u0627\u0644\u0647\u200c\u0647\u0627\u06cc \u0637\u0648\u0644\u0627\u0646\u06cc \u0628\u0627 \u0639\u06a9\u0633\u200c\u0647\u0627\u06cc \u0645\u062a\u0639\u062f\u062f \u0645\u0646\u062a\u0634\u0631 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f<\/li>\n<li>\u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0632\u06cc\u0627\u062f\u06cc \u0627\u0632 \u0645\u0648\u0628\u0627\u06cc\u0644 \u0648\u0627\u0631\u062f \u0633\u0627\u06cc\u062a \u0645\u06cc\u200c\u0634\u0648\u0646\u062f<\/li>\n<li>\u062f\u0631 \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a\u060c \u0628\u062e\u0634 \u00ab\u062a\u0635\u0627\u0648\u06cc\u0631\u00bb \u0645\u062f\u0627\u0645 \u0628\u0647\u200c\u0639\u0646\u0648\u0627\u0646 \u0645\u0634\u06a9\u0644 \u0627\u0635\u0644\u06cc \u0645\u0639\u0631\u0641\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f<\/li>\n<li>\u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0627\u0632 Google Images \u062a\u0631\u0627\u0641\u06cc\u06a9 \u0628\u06af\u06cc\u0631\u06cc\u062f<\/li>\n<\/ul>\n<h2>\u0646\u0642\u0634\u0647 \u0631\u0627\u0647 \u0633\u0631\u06cc\u0639: \u0686\u06a9\u200c\u0644\u06cc\u0633\u062a \u0645\u0631\u062d\u0644\u0647\u200c\u0627\u06cc \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 (\u0642\u0628\u0644 \u0627\u0632 \u0622\u067e\u0644\u0648\u062f)<\/h2>\n<p>\u0627\u06af\u0631 \u0648\u0642\u062a \u0646\u062f\u0627\u0631\u06cc\u062f \u0647\u0645\u0647 \u0645\u0642\u0627\u0644\u0647 \u0631\u0627 \u06cc\u06a9\u200c\u062c\u0627 \u0628\u062e\u0648\u0627\u0646\u06cc\u062f\u060c \u0647\u0645\u06cc\u0646 \u0686\u06a9\u200c\u0644\u06cc\u0633\u062a \u0631\u0627 \u0645\u062b\u0644 \u06cc\u06a9 \u0631\u0648\u062a\u06cc\u0646 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f. \u0628\u0639\u062f\u0627\u064b \u0647\u0631 \u0628\u062e\u0634 \u0631\u0627 \u0639\u0645\u06cc\u0642\u200c\u062a\u0631 \u06cc\u0627\u062f \u0645\u06cc\u200c\u06af\u06cc\u0631\u06cc\u062f:<\/p>\n<ol>\n<li>\u062a\u0635\u0648\u06cc\u0631 \u0645\u0646\u0627\u0633\u0628 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f (\u062f\u0631 \u0635\u0648\u0631\u062a \u0627\u0645\u06a9\u0627\u0646: \u0627\u062e\u062a\u0635\u0627\u0635\u06cc\/\u06cc\u0648\u0646\u06cc\u06a9)<\/li>\n<li>\u0627\u0628\u0639\u0627\u062f \u0631\u0627 \u062f\u0642\u06cc\u0642\u0627\u064b \u0628\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u062c\u0627\u06cc\u06af\u0627\u0647 \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631 \u0633\u0627\u06cc\u062a \u062a\u063a\u06cc\u06cc\u0631 \u062f\u0647\u06cc\u062f<\/li>\n<li>\u0641\u0631\u0645\u062a \u062f\u0631\u0633\u062a \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f (\u0645\u0639\u0645\u0648\u0644\u0627\u064b WebP\/AVIF\u061b \u06af\u0627\u0647\u06cc SVG\u061b \u0648 \u062f\u0631 \u0628\u0631\u062e\u06cc \u0645\u0648\u0627\u0631\u062f JPG\/PNG)<\/li>\n<li>\u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f (Lossy \u06cc\u0627 Lossless \u0628\u0633\u062a\u0647 \u0628\u0647 \u0646\u0648\u0639 \u062a\u0635\u0648\u06cc\u0631)<\/li>\n<li>\u0646\u0627\u0645 \u0641\u0627\u06cc\u0644 \u0631\u0627 \u062a\u0648\u0635\u06cc\u0641\u06cc \u0648 \u0641\u0627\u0631\u0633\u06cc\/\u0644\u0627\u062a\u06cc\u0646\u0650 \u062e\u0648\u0627\u0646\u0627 \u0628\u0627 \u062e\u0637 \u062a\u06cc\u0631\u0647 \u062a\u0646\u0638\u06cc\u0645 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0628\u0631\u0627\u06cc \u0647\u0631 \u062a\u0635\u0648\u06cc\u0631 alt \u0628\u0646\u0648\u06cc\u0633\u06cc\u062f (\u062a\u0648\u0635\u06cc\u0641\u06cc\u060c \u06a9\u0648\u062a\u0627\u0647\u060c \u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u0645\u062a\u0646)<\/li>\n<li>\u0639\u0631\u0636 \u0648 \u0627\u0631\u062a\u0641\u0627\u0639 (width\/height) \u0631\u0627 \u0627\u0632 \u0647\u0645\u0627\u0646 \u0627\u0628\u062a\u062f\u0627 \u0645\u0634\u062e\u0635 \u06a9\u0646\u06cc\u062f \u062a\u0627 CLS \u0646\u062e\u0648\u0631\u06cc\u062f<\/li>\n<li>\u0627\u06af\u0631 \u0635\u0641\u062d\u0647 \u0637\u0648\u0644\u0627\u0646\u06cc \u0627\u0633\u062a: Lazy Load \u0631\u0627 \u0641\u0639\u0627\u0644 \u06a9\u0646\u06cc\u062f<\/li>\n<\/ol>\n<p>\u062d\u0627\u0644\u0627 \u0628\u0631\u0648\u06cc\u0645 \u0633\u0631\u0627\u063a \u062c\u0632\u0626\u06cc\u0627\u062a \u0648 \u0646\u06a9\u062a\u0647\u200c\u0647\u0627\u06cc \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u200c\u062a\u0631 \u06a9\u0647 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u062f\u0631 \u0622\u0645\u0648\u0632\u0634\u200c\u0647\u0627\u06cc \u06a9\u0648\u062a\u0627\u0647 \u06af\u0641\u062a\u0647 \u0646\u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/p>\n<h2>\u06f1) \u0627\u0632 \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631\u0633\u062a \u0634\u0631\u0648\u0639 \u06a9\u0646\u06cc\u062f: \u06cc\u0648\u0646\u06cc\u06a9\u060c \u06a9\u0627\u0631\u0628\u0631\u062f\u06cc\u060c \u0646\u0647 \u062a\u0632\u0626\u06cc\u0646\u06cc\u0650 \u0628\u06cc\u200c\u062f\u0644\u06cc\u0644<\/h2>\n<p>\u0627\u0648\u0644\u06cc\u0646 \u0627\u0634\u062a\u0628\u0627\u0647 \u0631\u0627\u06cc\u062c \u0627\u06cc\u0646 \u0627\u0633\u062a: \u00ab\u0647\u0631 \u062c\u0627 \u0645\u062a\u0646 \u0632\u06cc\u0627\u062f \u0634\u062f \u06cc\u06a9 \u0639\u06a9\u0633 \u0627\u0633\u062a\u0648\u06a9 \u0645\u06cc\u200c\u06af\u0630\u0627\u0631\u06cc\u0645 \u06a9\u0647 \u0635\u0641\u062d\u0647 \u0642\u0634\u0646\u06af \u0634\u0648\u062f.\u00bb \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u06af\u0627\u0647\u06cc \u0646\u062a\u06cc\u062c\u0647 \u0628\u0631\u0639\u06a9\u0633 \u0645\u06cc\u200c\u062f\u0647\u062f\u061b \u0635\u0641\u062d\u0647 \u0633\u0646\u06af\u06cc\u0646 \u0645\u06cc\u200c\u0634\u0648\u062f \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u0628\u0647 \u062f\u0631\u06a9 \u0645\u062d\u062a\u0648\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f.<\/p>\n<h3>\u0686\u0647 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0628\u0647\u062a\u0631 \u0627\u0633\u062a\u061f<\/h3>\n<ul>\n<li><strong>\u06cc\u0648\u0646\u06cc\u06a9\/\u0627\u062e\u062a\u0635\u0627\u0635\u06cc<\/strong>: \u0639\u06a9\u0633 \u0645\u062d\u0635\u0648\u0644 \u062e\u0648\u062f\u062a\u0627\u0646\u060c \u0627\u0633\u06a9\u0631\u06cc\u0646\u200c\u0634\u0627\u062a\u200c\u0647\u0627\u06cc \u062a\u0648\u0644\u06cc\u062f\u06cc\u060c \u0646\u0645\u0648\u062f\u0627\u0631\u0647\u0627\u06cc \u0627\u062e\u062a\u0635\u0627\u0635\u06cc\u060c \u0627\u06cc\u0646\u0641\u0648\u06af\u0631\u0627\u0641\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0633\u0641\u0627\u0631\u0634\u06cc<\/li>\n<li><strong>\u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u0645\u062a\u0646<\/strong>: \u062f\u0642\u06cc\u0642\u0627\u064b \u0647\u0645\u0627\u0646 \u0686\u06cc\u0632\u06cc \u0631\u0627 \u0646\u0634\u0627\u0646 \u062f\u0647\u062f \u06a9\u0647 \u062f\u0631 \u067e\u0627\u0631\u0627\u06af\u0631\u0627\u0641\u200c\u0647\u0627\u06cc \u0627\u0637\u0631\u0627\u0641 \u062a\u0648\u0636\u06cc\u062d \u062f\u0627\u062f\u0647\u200c\u0627\u06cc\u062f<\/li>\n<li><strong>\u0648\u0627\u0636\u062d<\/strong>: \u06a9\u0627\u0631\u0628\u0631 \u062f\u0631 \u06cc\u06a9 \u0646\u06af\u0627\u0647 \u0628\u0641\u0647\u0645\u062f \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631\u0628\u0627\u0631\u0647 \u0686\u06cc\u0633\u062a<\/li>\n<\/ul>\n<h3>\u0627\u06af\u0631 \u0645\u062c\u0628\u0648\u0631\u0645 \u0627\u0632 \u062a\u0635\u0648\u06cc\u0631 \u063a\u06cc\u0631 \u0627\u062e\u062a\u0635\u0627\u0635\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u0645 \u0686\u0647\u061f<\/h3>\n<p>\u0627\u06af\u0631 \u0627\u0632 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0622\u0645\u0627\u062f\u0647 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u060c \u0633\u0639\u06cc \u06a9\u0646\u06cc\u062f \u0627\u0631\u0632\u0634 \u0627\u0641\u0632\u0648\u062f\u0647 \u0628\u062f\u0647\u06cc\u062f: \u0628\u0631\u0686\u0633\u0628\u200c\u06af\u0630\u0627\u0631\u06cc\u060c \u0627\u0636\u0627\u0641\u0647 \u06a9\u0631\u062f\u0646 \u062a\u0648\u0636\u06cc\u062d \u0631\u0648\u06cc \u062a\u0635\u0648\u06cc\u0631\u060c \u062a\u0631\u06a9\u06cc\u0628 \u0686\u0646\u062f \u0639\u06a9\u0633\u060c \u06cc\u0627 \u0633\u0627\u062e\u062a\u0646 \u06a9\u0627\u0648\u0631 \u0627\u062e\u062a\u0635\u0627\u0635\u06cc. \u0647\u062f\u0641 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u062a\u0635\u0648\u06cc\u0631 \u00ab\u06a9\u067e\u06cc \u0635\u0631\u0641\u00bb \u0646\u0628\u0627\u0634\u062f \u0648 \u0628\u0631\u0627\u06cc \u06a9\u0627\u0631\u0628\u0631 \u062f\u0644\u06cc\u0644 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/p>\n<h2>\u06f2) \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628: WebP\u060c AVIF\u060c JPG\u060c PNG\u060c SVG \u062f\u0642\u06cc\u0642\u0627\u064b \u06a9\u062c\u0627\u061f<\/h2>\n<p>\u0641\u0631\u0645\u062a \u062a\u0635\u0648\u06cc\u0631 \u06cc\u06a9\u06cc \u0627\u0632 \u0628\u0632\u0631\u06af\u200c\u062a\u0631\u06cc\u0646 \u0627\u0647\u0631\u0645\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u06a9\u0627\u0647\u0634 \u062d\u062c\u0645 \u0627\u0633\u062a. \u06af\u0627\u0647\u06cc \u0628\u0627 \u06cc\u06a9 \u062a\u063a\u06cc\u06cc\u0631 \u0641\u0631\u0645\u062a\u060c \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u06a9\u06cc\u0641\u06cc\u062a \u0638\u0627\u0647\u0631\u06cc \u0628\u062f \u0634\u0648\u062f\u060c \u062d\u062c\u0645 \u0628\u0647\u200c\u0637\u0648\u0631 \u0645\u062d\u0633\u0648\u0633\u06cc \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p>\u0627\u0645\u0627 \u0646\u06a9\u062a\u0647 \u0645\u0647\u0645: \u00ab\u0628\u0647\u062a\u0631\u06cc\u0646 \u0641\u0631\u0645\u062a\u00bb \u0628\u0631\u0627\u06cc \u0647\u0645\u0647 \u0686\u06cc\u0632 \u06cc\u06a9\u06cc \u0646\u06cc\u0633\u062a. \u0639\u06a9\u0633 \u0648\u0627\u0642\u0639\u06cc \u0628\u0627 \u0644\u0648\u06af\u0648 \u0641\u0631\u0642 \u062f\u0627\u0631\u062f\u061b \u0627\u0633\u06a9\u0631\u06cc\u0646\u200c\u0634\u0627\u062a \u0628\u0627 \u062a\u0635\u0648\u06cc\u0631 \u067e\u0633\u200c\u0632\u0645\u06cc\u0646\u0647 \u0641\u0631\u0642 \u062f\u0627\u0631\u062f.<\/p>\n<table>\n<thead>\n<tr>\n<th>\u0641\u0631\u0645\u062a<\/th>\n<th>\u0628\u0647\u062a\u0631\u06cc\u0646 \u06a9\u0627\u0631\u0628\u0631\u062f<\/th>\n<th>\u0645\u0632\u06cc\u062a \u0627\u0635\u0644\u06cc<\/th>\n<th>\u0646\u06a9\u062a\u0647\/\u0645\u062d\u062f\u0648\u062f\u06cc\u062a<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>WebP<\/td>\n<td>\u0627\u06a9\u062b\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0633\u0627\u06cc\u062a (\u0639\u06a9\u0633\u060c \u0628\u0646\u0631\u060c \u062a\u0635\u0648\u06cc\u0631 \u0645\u0642\u0627\u0644\u0647)<\/td>\n<td>\u062d\u062c\u0645 \u06a9\u0645\u062a\u0631 \u0628\u0627 \u06a9\u06cc\u0641\u06cc\u062a \u062e\u0648\u0628<\/td>\n<td>\u0627\u06af\u0631 \u0633\u06cc\u0633\u062a\u0645\u200c\u062a\u0627\u0646 \u062e\u0631\u0648\u062c\u06cc WebP \u0646\u0645\u06cc\u200c\u062f\u0647\u062f\u060c \u0628\u0627\u06cc\u062f \u062a\u0628\u062f\u06cc\u0644 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f<\/td>\n<\/tr>\n<tr>\n<td>AVIF<\/td>\n<td>\u0639\u06a9\u0633\u200c\u0647\u0627\u06cc \u0633\u0646\u06af\u06cc\u0646 \u0648 \u0628\u0632\u0631\u06af \u0628\u0627 \u062c\u0632\u0626\u06cc\u0627\u062a \u0632\u06cc\u0627\u062f<\/td>\n<td>\u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0642\u0648\u06cc<\/td>\n<td>\u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u062f\u0631 \u0628\u0631\u062e\u06cc \u0645\u062d\u06cc\u0637\u200c\u0647\u0627\/\u0627\u0628\u0632\u0627\u0631\u0647\u0627 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0622\u0646 \u0633\u062e\u062a\u200c\u062a\u0631 \u0628\u0627\u0634\u062f<\/td>\n<\/tr>\n<tr>\n<td>JPG\/JPEG<\/td>\n<td>\u0639\u06a9\u0633\u200c\u0647\u0627\u06cc \u0648\u0627\u0642\u0639\u06cc (\u0648\u0642\u062a\u06cc WebP\/AVIF \u0646\u062f\u0627\u0631\u06cc\u062f)<\/td>\n<td>\u0633\u0627\u0632\u06af\u0627\u0631\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0628\u0627\u0644\u0627<\/td>\n<td>\u0628\u0631\u0627\u06cc \u0634\u0641\u0627\u0641\u06cc\u062a \u0645\u0646\u0627\u0633\u0628 \u0646\u06cc\u0633\u062a<\/td>\n<\/tr>\n<tr>\n<td>PNG<\/td>\n<td>\u062a\u0635\u0627\u0648\u06cc\u0631 \u0628\u0627 \u067e\u0633\u200c\u0632\u0645\u06cc\u0646\u0647 \u0634\u0641\u0627\u0641\u060c \u0628\u0631\u062e\u06cc UI\u0647\u0627<\/td>\n<td>\u0634\u0641\u0627\u0641\u06cc\u062a \u0648 \u06a9\u06cc\u0641\u06cc\u062a \u062e\u0648\u0628<\/td>\n<td>\u0645\u0639\u0645\u0648\u0644\u0627\u064b \u062d\u062c\u06cc\u0645\u200c\u062a\u0631 \u0627\u0632 WebP \u0628\u0631\u0627\u06cc \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0645\u0634\u0627\u0628\u0647<\/td>\n<\/tr>\n<tr>\n<td>SVG<\/td>\n<td>\u0644\u0648\u06af\u0648\u060c \u0622\u06cc\u06a9\u0648\u0646\u060c \u0634\u06a9\u0644\u200c\u0647\u0627\u06cc \u0633\u0627\u062f\u0647<\/td>\n<td>\u0648\u06a9\u062a\u0648\u0631 \u0648 \u06a9\u0627\u0645\u0644\u0627\u064b \u0634\u0627\u0631\u067e \u062f\u0631 \u0647\u0645\u0647 \u0627\u0646\u062f\u0627\u0632\u0647\u200c\u0647\u0627<\/td>\n<td>\u0628\u0631\u0627\u06cc \u0639\u06a9\u0633\u200c\u0647\u0627\u06cc \u0648\u0627\u0642\u0639\u06cc \u0645\u0646\u0627\u0633\u0628 \u0646\u06cc\u0633\u062a<\/td>\n<\/tr>\n<tr>\n<td>GIF<\/td>\n<td>\u0627\u0646\u06cc\u0645\u06cc\u0634\u0646\u200c\u0647\u0627\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0633\u0627\u062f\u0647<\/td>\n<td>\u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc \u0642\u062f\u06cc\u0645\u06cc \u0648 \u06af\u0633\u062a\u0631\u062f\u0647<\/td>\n<td>\u0628\u0631\u0627\u06cc \u0627\u0646\u06cc\u0645\u06cc\u0634\u0646\u200c\u0647\u0627\u06cc \u062d\u062c\u06cc\u0645 \u0627\u0635\u0644\u0627\u064b \u0628\u0647\u06cc\u0646\u0647 \u0646\u06cc\u0633\u062a (\u0628\u0647\u062a\u0631 \u0627\u0633\u062a \u062c\u0627\u06cc\u06af\u0632\u06cc\u0646 \u0634\u0648\u062f)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc\u200c\u062a\u0627\u0646 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0634\u0648\u062f\u060c \u0627\u06cc\u0646 \u0642\u0627\u0639\u062f\u0647 \u0631\u0627 \u0628\u0647 \u062e\u0627\u0637\u0631 \u0628\u0633\u067e\u0627\u0631\u06cc\u062f:<\/p>\n<ul>\n<li>\u0639\u06a9\u0633 \u0648\u0627\u0642\u0639\u06cc \u2192 <strong>WebP<\/strong> (\u06cc\u0627 AVIF)\u061b \u062f\u0631 \u0646\u0628\u0648\u062f \u0622\u0646\u200c\u0647\u0627 JPG<\/li>\n<li>\u0644\u0648\u06af\u0648\/\u0622\u06cc\u06a9\u0648\u0646 \u2192 <strong>SVG<\/strong> (\u062f\u0631 \u0635\u0648\u0631\u062a \u0627\u0645\u06a9\u0627\u0646)<\/li>\n<li>\u0634\u0641\u0627\u0641\u06cc\u062a \u0644\u0627\u0632\u0645 \u062f\u0627\u0631\u06cc\u062f \u2192 PNG \u06cc\u0627 WebP (\u0627\u06af\u0631 \u062e\u0631\u0648\u062c\u06cc \u0634\u0641\u0627\u0641 \u0645\u06cc\u200c\u062f\u0647\u062f)<\/li>\n<\/ul>\n<p>\u0628\u0631\u0627\u06cc \u0646\u06af\u0627\u0647 \u0639\u0645\u06cc\u0642\u200c\u062a\u0631 \u0628\u0647 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a\u060c \u0627\u06cc\u0646 \u0635\u0641\u062d\u0647 \u062f\u0627\u062e\u0644\u06cc \u0647\u0645 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u06a9\u0645\u06a9\u200c\u062a\u0627\u0646 \u06a9\u0646\u062f: <a href=\"https:\/\/imagely.ir\/blog\/the-best-image-format-for-seo\/\">\u0628\u0647\u062a\u0631\u06cc\u0646 \u0641\u0631\u0645\u062a \u0639\u06a9\u0633 \u0628\u0631\u0627\u06cc \u0633\u0626\u0648<\/a>.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-3.webp\" alt=\"\u0646\u0645\u0627\u06cc\u0634 \u0645\u0631\u0627\u062d\u0644 \u06a9\u0644\u06cc \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0628\u0631\u0627\u06cc \u06a9\u0627\u0647\u0634 \u062d\u062c\u0645 \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a\" \/><\/p>\n<h2>\u06f3) \u0627\u0628\u0639\u0627\u062f \u0648 \u0627\u0646\u062f\u0627\u0632\u0647: \u0628\u0632\u0631\u06af\u200c\u062a\u0631\u06cc\u0646 \u062f\u0644\u06cc\u0644 \u0633\u0646\u06af\u06cc\u0646 \u0634\u062f\u0646 \u062a\u0635\u0627\u0648\u06cc\u0631 (\u0648 \u06cc\u06a9 \u0627\u0634\u062a\u0628\u0627\u0647 \u062e\u06cc\u0644\u06cc \u0631\u0627\u06cc\u062c)<\/h2>\n<p>\u06cc\u06a9\u06cc \u0627\u0632 \u0631\u0627\u06cc\u062c\u200c\u062a\u0631\u06cc\u0646 \u0627\u062a\u0641\u0627\u0642\u200c\u0647\u0627 \u0627\u06cc\u0646 \u0627\u0633\u062a: \u062a\u0635\u0648\u06cc\u0631\u06cc \u0628\u0627 \u0639\u0631\u0636 \u06f3\u06f0\u06f0\u06f0 \u067e\u06cc\u06a9\u0633\u0644 \u0622\u067e\u0644\u0648\u062f \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u062f\u0631\u062d\u0627\u0644\u06cc\u200c\u06a9\u0647 \u062f\u0631 \u0642\u0627\u0644\u0628 \u0633\u0627\u06cc\u062a \u0646\u0647\u0627\u06cc\u062a\u0627\u064b \u0628\u0627 \u0639\u0631\u0636 \u06f7\u06f0\u06f0 \u067e\u06cc\u06a9\u0633\u0644 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0645\u0631\u0648\u0631\u06af\u0631 \u0648 \u06a9\u0627\u0631\u0628\u0631 \u0628\u0627\u06cc\u062f \u0647\u0645\u0627\u0646 \u0641\u0627\u06cc\u0644 \u0628\u0632\u0631\u06af \u0631\u0627 \u062f\u0627\u0646\u0644\u0648\u062f \u06a9\u0646\u0646\u062f\u060c \u062d\u062a\u06cc \u0627\u06af\u0631 \u0641\u0642\u0637 \u0646\u0633\u062e\u0647 \u06a9\u0648\u0686\u06a9 \u0622\u0646 \u0631\u0648\u06cc \u0635\u0641\u062d\u0647 \u062f\u06cc\u062f\u0647 \u0634\u0648\u062f.<\/p>\n<h3>\u0642\u0627\u0646\u0648\u0646 \u0633\u0627\u062f\u0647 \u0627\u0628\u0639\u0627\u062f<\/h3>\n<p><strong>\u0639\u0631\u0636 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0646\u0632\u062f\u06cc\u06a9 \u0628\u0647 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u0639\u0631\u0636\u06cc \u0628\u06af\u0630\u0627\u0631\u06cc\u062f \u06a9\u0647 \u0648\u0627\u0642\u0639\u0627\u064b \u062f\u0631 \u0633\u0627\u06cc\u062a \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/strong> \u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631 \u0645\u0648\u0628\u0627\u06cc\u0644 \u0647\u0645 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u0631\u062f\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0639\u0631\u0636\u06cc \u0628\u06cc\u0646 \u062d\u062f\u0648\u062f \u06f7\u06f0\u06f0 \u062a\u0627 \u06f1\u06f2\u06f0\u06f0 \u067e\u06cc\u06a9\u0633\u0644 \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u06a9\u0627\u0641\u06cc \u0627\u0633\u062a (\u0628\u0633\u062a\u0647 \u0628\u0647 \u0637\u0631\u0627\u062d\u06cc \u0648 \u0646\u0648\u0639 \u062a\u0635\u0648\u06cc\u0631).<\/p>\n<h3>\u0646\u0633\u0628\u062a \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u062e\u0631\u0627\u0628 \u0646\u06a9\u0646\u06cc\u062f<\/h3>\n<p>\u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u06a9\u0634\u06cc\u062f\u0647\/\u0641\u0634\u0631\u062f\u0647 \u06a9\u0646\u06cc\u062f\u060c \u0647\u0645 \u0632\u0634\u062a \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0647\u0645 \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u06a9\u0627\u0631\u0628\u0631 \u06a9\u0645\u062a\u0631 \u0627\u0639\u062a\u0645\u0627\u062f \u06a9\u0646\u062f. \u0646\u0633\u0628\u062a \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u062d\u0641\u0638 \u06a9\u0646\u06cc\u062f \u0648 \u0627\u06af\u0631 \u0644\u0627\u0632\u0645 \u0627\u0633\u062a\u060c \u06a9\u0631\u0627\u067e \u0627\u0635\u0648\u0644\u06cc \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f.<\/p>\n<h3>\u062a\u0635\u0627\u0648\u06cc\u0631 \u0686\u0646\u062f \u0627\u0646\u062f\u0627\u0632\u0647 (Responsive) \u0628\u0631\u0627\u06cc \u0633\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc \u062c\u062f\u06cc<\/h3>\n<p>\u062f\u0631 \u062d\u0627\u0644\u062a \u0627\u06cc\u062f\u0647\u200c\u0622\u0644\u060c \u0633\u0627\u06cc\u062a \u0628\u0627\u06cc\u062f \u0628\u0631\u0627\u06cc \u0646\u0645\u0627\u06cc\u0634\u06af\u0631\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0646\u0633\u062e\u0647\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0633\u0631\u0648 \u06a9\u0646\u062f\u061b \u06cc\u0639\u0646\u06cc \u0645\u0648\u0628\u0627\u06cc\u0644 \u0646\u0633\u062e\u0647 \u0633\u0628\u06a9\u200c\u062a\u0631 \u0628\u06af\u06cc\u0631\u062f \u0648 \u062f\u0633\u06a9\u062a\u0627\u067e \u0646\u0633\u062e\u0647 \u0628\u0632\u0631\u06af\u200c\u062a\u0631. \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0627 \u062a\u0648\u0644\u06cc\u062f \u0633\u0627\u06cc\u0632\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0648 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0635\u062d\u06cc\u062d \u0627\u0632 \u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631 \u0633\u0627\u06cc\u062a\/\u0642\u0627\u0644\u0628 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h2>\u06f4) \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc (Compression): Lossy \u06cc\u0627 Lossless\u061f \u06a9\u062f\u0627\u0645 \u0628\u0631\u0627\u06cc \u0634\u0645\u0627\u0633\u062a\u061f<\/h2>\n<p>\u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0628\u062f\u0648\u0646 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0642\u0631\u06cc\u0628\u0627\u064b \u0646\u0627\u0642\u0635 \u0627\u0633\u062a. \u0627\u0645\u0627 \u062a\u0631\u0633 \u062e\u06cc\u0644\u06cc\u200c\u0647\u0627 \u0627\u06cc\u0646 \u0627\u0633\u062a: \u00ab\u06a9\u06cc\u0641\u06cc\u062a \u0646\u0627\u0628\u0648\u062f \u0645\u06cc\u200c\u0634\u0648\u062f\u00bb. \u0648\u0627\u0642\u0639\u06cc\u062a \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0627\u06af\u0631 \u062f\u0631\u0633\u062a \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f\u060c \u06a9\u0627\u0647\u0634 \u062d\u062c\u0645 \u0632\u06cc\u0627\u062f\u06cc \u0645\u06cc\u200c\u06af\u06cc\u0631\u06cc\u062f \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u0627\u0641\u062a \u06a9\u06cc\u0641\u06cc\u062a \u0628\u0631\u0627\u06cc \u06a9\u0627\u0631\u0628\u0631 \u0645\u062d\u0633\u0648\u0633 \u0628\u0627\u0634\u062f.<\/p>\n<h3>\u062f\u0648 \u0646\u0648\u0639 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0628\u0647 \u0632\u0628\u0627\u0646 \u0633\u0627\u062f\u0647<\/h3>\n<ul>\n<li><strong>Lossy (\u0628\u0627 \u0627\u0641\u062a \u06a9\u06cc\u0641\u06cc\u062a \u06a9\u0646\u062a\u0631\u0644\u200c\u0634\u062f\u0647)<\/strong>: \u062d\u062c\u0645 \u062e\u06cc\u0644\u06cc \u06a9\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0627\u0645\u0627 \u0628\u062e\u0634\u06cc \u0627\u0632 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062a\u0635\u0648\u06cc\u0631 \u062d\u0630\u0641 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0628\u0631\u0627\u06cc \u0639\u06a9\u0633\u200c\u0647\u0627\u06cc \u0648\u0627\u0642\u0639\u06cc \u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0639\u0627\u0644\u06cc \u0627\u0633\u062a.<\/li>\n<li><strong>Lossless (\u0628\u062f\u0648\u0646 \u0627\u0641\u062a)<\/strong>: \u06a9\u06cc\u0641\u06cc\u062a \u062b\u0627\u0628\u062a \u0645\u06cc\u200c\u0645\u0627\u0646\u062f \u0627\u0645\u0627 \u06a9\u0627\u0647\u0634 \u062d\u062c\u0645 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u06a9\u0645\u062a\u0631 \u0627\u0633\u062a. \u0628\u0631\u0627\u06cc \u0644\u0648\u06af\u0648\u060c \u0622\u06cc\u06a9\u0648\u0646\u060c \u062a\u0635\u0627\u0648\u06cc\u0631 \u062d\u0633\u0627\u0633 \u06cc\u0627 \u0627\u0633\u06a9\u0631\u06cc\u0646\u200c\u0634\u0627\u062a\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0628\u0627\u06cc\u062f \u062f\u0642\u06cc\u0642 \u062e\u0648\u0627\u0646\u062f\u0647 \u0634\u0648\u0646\u062f \u0645\u0646\u0627\u0633\u0628\u200c\u062a\u0631 \u0627\u0633\u062a.<\/li>\n<\/ul>\n<h3>\u06cc\u06a9 \u0631\u0627\u0647\u06a9\u0627\u0631 \u0639\u0645\u0644\u06cc \u0628\u0631\u0627\u06cc \u062c\u0644\u0648\u06af\u06cc\u0631\u06cc \u0627\u0632 \u00ab\u0632\u0634\u062a \u0634\u062f\u0646 \u062a\u0635\u0648\u06cc\u0631\u00bb<\/h3>\n<p>\u0628\u0647 \u062c\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u062a\u0627 \u062a\u0647 \u0628\u0628\u0631\u06cc\u062f\u060c \u0627\u06cc\u0646 \u0631\u0648\u0634 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f:<\/p>\n<ol>\n<li>\u06cc\u06a9 \u0628\u0627\u0631 \u062e\u0631\u0648\u062c\u06cc \u0631\u0627 \u0628\u06af\u06cc\u0631\u06cc\u062f \u0648 \u062f\u0631 \u0627\u0628\u0639\u0627\u062f \u0648\u0627\u0642\u0639\u06cc\u0650 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0633\u0627\u06cc\u062a \u0628\u0628\u06cc\u0646\u06cc\u062f (\u0646\u0647 \u062f\u0631 \u0632\u0648\u0645 \u06f2\u06f0\u06f0\u066a)<\/li>\n<li>\u0627\u06af\u0631 \u0622\u0631\u062a\u06cc\u0641\u06a9\u062a\/\u062f\u0646\u062f\u0627\u0646\u0647\/\u0647\u0627\u0644\u0647 \u062f\u06cc\u062f\u06cc\u062f\u060c \u0641\u0642\u0637 \u06a9\u0645\u06cc \u0633\u0637\u062d \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u06a9\u0645\u062a\u0631 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0628\u0631\u0627\u06cc \u0639\u06a9\u0633\u200c\u0647\u0627 \u0627\u0632 \u0641\u0631\u0645\u062a\u200c\u0647\u0627\u06cc \u062c\u062f\u06cc\u062f (WebP\/AVIF) \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0628\u0627 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u06a9\u0645\u062a\u0631 \u0647\u0645 \u062d\u062c\u0645 \u062e\u0648\u0628 \u0634\u0648\u062f<\/li>\n<\/ol>\n<h2>\u06f5) \u0646\u0627\u0645\u200c\u06af\u0630\u0627\u0631\u06cc \u0641\u0627\u06cc\u0644 \u062a\u0635\u0648\u06cc\u0631: \u06cc\u06a9 \u06a9\u0627\u0631 \u06a9\u0648\u0686\u06a9 \u0628\u0627 \u0627\u062b\u0631 \u0648\u0627\u0642\u0639\u06cc \u0631\u0648\u06cc \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631<\/h2>\n<p>\u0646\u0627\u0645 \u0641\u0627\u06cc\u0644 \u062a\u0635\u0648\u06cc\u0631 \u0628\u0647 \u06af\u0648\u06af\u0644 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0645\u0648\u0636\u0648\u0639 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u062d\u062f\u0633 \u0628\u0632\u0646\u062f\u060c \u0645\u062e\u0635\u0648\u0635\u0627\u064b \u0648\u0642\u062a\u06cc \u0628\u0627 alt \u0648 \u0645\u062a\u0646 \u0627\u0637\u0631\u0627\u0641 \u0647\u0645\u0631\u0627\u0647 \u0634\u0648\u062f. \u0646\u0627\u0645\u200c\u0647\u0627\u06cc\u06cc \u0645\u062b\u0644 <strong>IMG_9485.jpg<\/strong> \u06cc\u0627 <strong>final-2-new.png<\/strong> \u0646\u0647 \u0628\u0631\u0627\u06cc \u06af\u0648\u06af\u0644 \u0645\u0639\u0646\u0627 \u062f\u0627\u0631\u0646\u062f \u0646\u0647 \u0628\u0631\u0627\u06cc \u0622\u06cc\u0646\u062f\u0647\u200c\u06cc \u062e\u0648\u062f\u062a\u0627\u0646.<\/p>\n<h3>\u0627\u0635\u0648\u0644 \u0646\u0627\u0645\u200c\u06af\u0630\u0627\u0631\u06cc \u062f\u0631\u0633\u062a<\/h3>\n<ul>\n<li>\u062a\u0648\u0635\u06cc\u0641\u06cc \u0648 \u0645\u0631\u062a\u0628\u0637: \u00ab\u0628\u0647\u06cc\u0646\u0647-\u0633\u0627\u0632\u06cc-\u062a\u0635\u0627\u0648\u06cc\u0631-\u0633\u0627\u06cc\u062a.webp\u00bb<\/li>\n<li>\u06a9\u0648\u062a\u0627\u0647 \u0648 \u0642\u0627\u0628\u0644\u200c\u0641\u0647\u0645 (\u0646\u0647 \u062c\u0645\u0644\u0647 \u0628\u0644\u0646\u062f)<\/li>\n<li>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062e\u0637 \u062a\u06cc\u0631\u0647 <strong>&#8211;<\/strong> \u0628\u0647 \u062c\u0627\u06cc \u0622\u0646\u062f\u0631\u0644\u0627\u06cc\u0646 <strong>_<\/strong><\/li>\n<li>\u0632\u06cc\u0627\u062f\u0647\u200c\u0631\u0648\u06cc \u062f\u0631 \u062a\u06a9\u0631\u0627\u0631 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0646\u06a9\u0646\u06cc\u062f<\/li>\n<\/ul>\n<h2>\u06f6) \u0645\u062a\u0646 \u062c\u0627\u06cc\u06af\u0632\u06cc\u0646 (Alt) \u0648 \u06a9\u067e\u0634\u0646: \u0647\u0645 \u0628\u0631\u0627\u06cc \u0633\u0626\u0648\u060c \u0647\u0645 \u0628\u0631\u0627\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc\u200c\u067e\u0630\u06cc\u0631\u06cc<\/h2>\n<p>Alt text (\u0645\u062a\u0646 \u062c\u0627\u06cc\u06af\u0632\u06cc\u0646) \u0686\u0646\u062f \u0646\u0642\u0634 \u0645\u0647\u0645 \u062f\u0627\u0631\u062f: \u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u0644\u0648\u062f \u0646\u0634\u0648\u062f\u060c \u0645\u062a\u0646 \u062c\u0627\u06cc\u06af\u0632\u06cc\u0646 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061b \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0635\u0641\u062d\u0647\u200c\u062e\u0648\u0627\u0646 \u0628\u0631\u0627\u06cc \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u06a9\u0645\u200c\u0628\u06cc\u0646\u0627 \u0627\u0632 \u0622\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u061b \u0648 \u0645\u0648\u062a\u0648\u0631 \u062c\u0633\u062a\u062c\u0648 \u0647\u0645 \u0627\u0632 \u0622\u0646 \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u062a\u0635\u0648\u06cc\u0631 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2.webp\" alt=\"\u0646\u0645\u0648\u0646\u0647 \u0646\u0648\u0634\u062a\u0646 \u0645\u062a\u0646 \u062c\u0627\u06cc\u06af\u0632\u06cc\u0646 (alt) \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0648 \u062a\u0627\u062b\u06cc\u0631 \u0622\u0646 \u0628\u0631 \u0633\u0626\u0648 \u062a\u0635\u0648\u06cc\u0631\" \/><\/p>\n<h3>\u0686\u0637\u0648\u0631 alt \u062e\u0648\u0628 \u0628\u0646\u0648\u06cc\u0633\u06cc\u0645\u061f<\/h3>\n<ul>\n<li>\u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u062f\u0642\u06cc\u0642 \u062a\u0648\u0635\u06cc\u0641 \u06a9\u0646\u06cc\u062f (\u0646\u0647 \u06a9\u0644\u06cc\u200c\u06af\u0648\u06cc\u06cc)<\/li>\n<li>\u0627\u06af\u0631 \u0645\u0646\u0637\u0642\u06cc \u0627\u0633\u062a\u060c \u06cc\u06a9 \u0639\u0628\u0627\u0631\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0645\u0631\u062a\u0628\u0637 \u0631\u0627 \u0637\u0628\u06cc\u0639\u06cc \u062f\u0627\u062e\u0644 alt \u0628\u06cc\u0627\u0648\u0631\u06cc\u062f<\/li>\n<li>alt \u0631\u0627 \u062a\u0628\u062f\u06cc\u0644 \u0628\u0647 \u0644\u06cc\u0633\u062a \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0646\u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u062a\u0632\u0626\u06cc\u0646\u06cc\u0650 \u0635\u0631\u0641 (\u06a9\u0647 \u0647\u06cc\u0686 \u0646\u0642\u0634\u06cc \u062f\u0631 \u0645\u062d\u062a\u0648\u0627 \u0646\u062f\u0627\u0631\u0646\u062f) \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 alt \u062e\u0627\u0644\u06cc \u06af\u0630\u0627\u0634\u062a \u062a\u0627 \u0635\u0641\u062d\u0647\u200c\u062e\u0648\u0627\u0646\u200c\u0647\u0627 \u0627\u0630\u06cc\u062a \u0646\u0634\u0648\u0646\u062f<\/li>\n<\/ul>\n<h3>\u0646\u0645\u0648\u0646\u0647\u200c\u0647\u0627\u06cc \u062e\u0648\u0628 \u0648 \u0628\u062f<\/h3>\n<p><strong>\u0628\u062f:<\/strong> \u00ab\u0639\u06a9\u0633\u060c \u062a\u0635\u0648\u06cc\u0631\u060c \u0639\u06a9\u0633 \u0633\u0627\u06cc\u062a\u060c \u0633\u0626\u0648\u060c \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc\u060c \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u0639\u06a9\u0633\u00bb<\/p>\n<p><strong>\u062e\u0648\u0628:<\/strong> \u00ab\u0646\u0645\u0648\u0646\u0647 \u062a\u0646\u0638\u06cc\u0645 width \u0648 height \u0628\u0631\u0627\u06cc \u062c\u0644\u0648\u06af\u06cc\u0631\u06cc \u0627\u0632 CLS \u062f\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0633\u0627\u06cc\u062a\u00bb<\/p>\n<h3>title \u062a\u0635\u0648\u06cc\u0631 \u0644\u0627\u0632\u0645 \u0627\u0633\u062a\u061f<\/h3>\n<p>title (\u0645\u062a\u0646 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u062d\u0627\u0644\u062a hover) \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u06a9\u0645\u06a9 \u06a9\u0648\u0686\u06a9\u06cc \u0628\u0647 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc \u06a9\u0646\u062f\u060c \u0627\u0645\u0627 \u0627\u0632 \u0646\u0638\u0631 \u0633\u0626\u0648 \u0628\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 alt \u0645\u0647\u0645 \u0646\u06cc\u0633\u062a. \u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u0644\u06cc\u0646\u06a9 \u0634\u062f\u0647\u060c title \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0648\u0636\u06cc\u062d \u0628\u062f\u0647\u062f \u06a9\u0627\u0631\u0628\u0631 \u0628\u0627 \u06a9\u0644\u06cc\u06a9 \u0628\u0647 \u06a9\u062c\u0627 \u0645\u06cc\u200c\u0631\u0648\u062f\u061b \u062f\u0631 \u063a\u06cc\u0631 \u0627\u06cc\u0646 \u0635\u0648\u0631\u062a\u060c \u0627\u062c\u0628\u0627\u0631\u06cc \u0646\u06cc\u0633\u062a.<\/p>\n<h2>\u06f7) \u062a\u0639\u06cc\u06cc\u0646 width \u0648 height \u0628\u0631\u0627\u06cc \u062c\u0644\u0648\u06af\u06cc\u0631\u06cc \u0627\u0632 CLS (\u0631\u0642\u0635\u06cc\u062f\u0646 \u0635\u0641\u062d\u0647!)<\/h2>\n<p>\u0627\u06af\u0631 \u0647\u0646\u06af\u0627\u0645 \u0644\u0648\u062f\u060c \u0639\u0646\u0627\u0635\u0631 \u0635\u0641\u062d\u0647 \u062c\u0627\u200c\u0628\u0647\u200c\u062c\u0627 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f \u0648 \u06a9\u0627\u0631\u0628\u0631 \u062d\u0633 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0635\u0641\u062d\u0647 \u00ab\u0645\u06cc\u200c\u067e\u0631\u062f\u00bb\u060c \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u064b \u0645\u0634\u06a9\u0644 CLS \u062f\u0627\u0631\u06cc\u062f. \u06cc\u06a9\u06cc \u0627\u0632 \u0639\u0644\u062a\u200c\u0647\u0627\u06cc \u0627\u0635\u0644\u06cc CLS \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0645\u0631\u0648\u0631\u06af\u0631 \u0642\u0628\u0644 \u0627\u0632 \u0644\u0648\u062f \u062a\u0635\u0648\u06cc\u0631 \u0646\u0645\u06cc\u200c\u062f\u0627\u0646\u062f \u0686\u0642\u062f\u0631 \u0641\u0636\u0627 \u0628\u0627\u06cc\u062f \u0628\u0631\u0627\u06cc \u0622\u0646 \u0631\u0632\u0631\u0648 \u06a9\u0646\u062f.<\/p>\n<h3>\u0631\u0627\u0647\u200c\u062d\u0644 \u0633\u0627\u062f\u0647<\/h3>\n<p>\u0627\u0628\u0639\u0627\u062f \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u062f\u0631 HTML \u0645\u0634\u062e\u0635 \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0645\u0631\u0648\u0631\u06af\u0631 \u0627\u0632 \u0627\u0628\u062a\u062f\u0627 \u0641\u0636\u0627 \u0631\u0627 \u0631\u0632\u0631\u0648 \u06a9\u0646\u062f:<\/p>\n<pre>&lt;img src=\"image.webp\" width=\"\u06f8\u06f0\u06f0\" height=\"\u06f4\u06f5\u06f0\" alt=\"...\"&gt;\r\n<\/pre>\n<p>\u062d\u062a\u06cc \u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u062f\u06cc\u0631 \u0644\u0648\u062f \u0634\u0648\u062f\u060c \u0686\u06cc\u062f\u0645\u0627\u0646 \u0635\u0641\u062d\u0647 \u0628\u0647\u0645 \u0646\u0645\u06cc\u200c\u0631\u06cc\u0632\u062f \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc \u0628\u0647\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h2>\u06f8) Lazy Load: \u0644\u0648\u062f \u062a\u0646\u0628\u0644 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0628\u0631\u0627\u06cc \u0635\u0641\u062d\u0627\u062a \u0637\u0648\u0644\u0627\u0646\u06cc (\u0628\u062f\u0648\u0646 \u062f\u0631\u062f\u0633\u0631)<\/h2>\n<p>Lazy Loading \u06cc\u0639\u0646\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u067e\u0627\u06cc\u06cc\u0646 \u0635\u0641\u062d\u0647\u060c \u062a\u0627 \u0632\u0645\u0627\u0646\u06cc \u06a9\u0647 \u06a9\u0627\u0631\u0628\u0631 \u0628\u0647 \u0622\u0646\u200c\u0647\u0627 \u0646\u0632\u062f\u06cc\u06a9 \u0646\u0634\u062f\u0647\u060c \u062f\u0627\u0646\u0644\u0648\u062f \u0646\u0634\u0648\u0646\u062f. \u0646\u062a\u06cc\u062c\u0647\u061f \u0644\u0648\u062f \u0627\u0648\u0644\u06cc\u0647 \u0635\u0641\u062d\u0647 \u0633\u0628\u06a9\u200c\u062a\u0631 \u0648 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h3>\u0633\u0627\u062f\u0647\u200c\u062a\u0631\u06cc\u0646 \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc<\/h3>\n<p>\u062f\u0631 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0633\u0627\u06cc\u062a\u200c\u0647\u0627 \u0628\u0627 \u0647\u0645\u06cc\u0646 \u06cc\u06a9 \u0648\u06cc\u0698\u06af\u06cc \u062f\u0631 \u062a\u06af \u062a\u0635\u0648\u06cc\u0631 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f:<\/p>\n<pre>&lt;img src=\"image.webp\" alt=\"...\" loading=\"lazy\"&gt;\r\n<\/pre>\n<h3>\u0686\u0647 \u0632\u0645\u0627\u0646\u06cc Lazy Load \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u0646\u062f\u0647\u06cc\u0645\u061f<\/h3>\n<ul>\n<li>\u0628\u0631\u0627\u06cc \u062a\u0635\u0648\u06cc\u0631 \u0627\u0635\u0644\u06cc \u0648 \u0645\u0647\u0645 \u0627\u0628\u062a\u062f\u0627\u06cc \u0635\u0641\u062d\u0647 (\u0645\u062b\u0644\u0627\u064b \u062a\u0635\u0648\u06cc\u0631 \u0634\u0627\u062e\u0635 \u06cc\u0627 \u0647\u06cc\u0631\u0648) \u06a9\u0647 \u0628\u0627\u06cc\u062f \u0633\u0631\u06cc\u0639 \u062f\u06cc\u062f\u0647 \u0634\u0648\u062f<\/li>\n<li>\u0648\u0642\u062a\u06cc Lazy Load \u0628\u0627\u0639\u062b \u062a\u0627\u062e\u06cc\u0631 \u062f\u0631 \u0646\u0645\u0627\u06cc\u0634 \u0645\u062d\u062a\u0648\u0627\u06cc \u0645\u0647\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u062d\u0633 \u06a9\u0627\u0631\u0628\u0631 \u0631\u0627 \u062e\u0631\u0627\u0628 \u0645\u06cc\u200c\u06a9\u0646\u062f<\/li>\n<\/ul>\n<h2>\u06f9) \u062a\u062d\u0648\u06cc\u0644 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631: CDN\u060c \u06a9\u0634 \u0648 \u0633\u0631\u0648 \u06a9\u0631\u062f\u0646 \u0647\u0648\u0634\u0645\u0646\u062f<\/h2>\n<p>\u062d\u062a\u06cc \u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u0634\u0645\u0627 \u0639\u0627\u0644\u06cc \u0641\u0634\u0631\u062f\u0647 \u0634\u062f\u0647 \u0628\u0627\u0634\u062f\u060c \u0641\u0627\u0635\u0644\u0647 \u0645\u06a9\u0627\u0646\u06cc \u06a9\u0627\u0631\u0628\u0631 \u062a\u0627 \u0633\u0631\u0648\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0644\u0648\u062f \u0631\u0627 \u06a9\u0646\u062f \u06a9\u0646\u062f. \u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0634\u0628\u06a9\u0647 \u062a\u0648\u0632\u06cc\u0639 \u0645\u062d\u062a\u0648\u0627 (CDN) \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0635\u0627\u0648\u06cc\u0631 \u0627\u0632 \u0646\u0632\u062f\u06cc\u06a9\u200c\u062a\u0631\u06cc\u0646 \u0633\u0631\u0648\u0631 \u0628\u0647 \u06a9\u0627\u0631\u0628\u0631 \u0627\u0631\u0633\u0627\u0644 \u0634\u0648\u0646\u062f.<\/p>\n<p>\u0647\u0645\u0686\u0646\u06cc\u0646 \u06a9\u0634 (Cache) \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u062f\u0631 \u0628\u0627\u0632\u062f\u06cc\u062f\u0647\u0627\u06cc \u0628\u0639\u062f\u06cc\u060c \u062a\u0635\u0648\u06cc\u0631 \u062f\u0648\u0628\u0627\u0631\u0647 \u0627\u0632 \u0635\u0641\u0631 \u062f\u0627\u0646\u0644\u0648\u062f \u0646\u0634\u0648\u062f.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-1.webp\" alt=\"\u0645\u0642\u0627\u06cc\u0633\u0647 \u0632\u0645\u0627\u0646 \u0628\u0627\u0631\u06af\u0630\u0627\u0631\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 CDN \u0648 \u06a9\u0634 \u062f\u0631 \u0633\u0627\u06cc\u062a\" \/><\/p>\n<h3>\u0627\u06af\u0631 \u0627\u0632 CDN \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0646\u0645\u06cc\u200c\u06a9\u0646\u0645\u060c \u067e\u0633 \u0647\u06cc\u0686 \u06a9\u0627\u0631\u06cc \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0645 \u0628\u06a9\u0646\u0645\u061f<\/h3>\n<p>\u0686\u0631\u0627\u061b \u062d\u062a\u06cc \u0628\u062f\u0648\u0646 CDN \u0647\u0645 \u0628\u0627 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc\u060c \u0641\u0631\u0645\u062a \u062f\u0631\u0633\u062a\u060c Lazy Load \u0648 \u0633\u0627\u06cc\u0632\u0628\u0646\u062f\u06cc \u0627\u0635\u0648\u0644\u06cc\u060c \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u0633\u0648\u062f \u0631\u0627 \u0645\u06cc\u200c\u06af\u06cc\u0631\u06cc\u062f. CDN \u0645\u0631\u062d\u0644\u0647 \u0628\u0639\u062f\u06cc \u0628\u0631\u0627\u06cc \u0633\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc \u067e\u0631\u062a\u0631\u0627\u0641\u06cc\u06a9\u200c\u062a\u0631 \u0627\u0633\u062a.<\/p>\n<h2>\u06f1\u06f0) \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0641\u0631\u0627\u062a\u0631 \u0627\u0632 \u062d\u062c\u0645: Sitemap \u062a\u0635\u0627\u0648\u06cc\u0631\u060c \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0633\u0627\u062e\u062a\u0627\u0631\u06cc\u0627\u0641\u062a\u0647 \u0648 \u0645\u062f\u06cc\u0631\u06cc\u062a \u062e\u0637\u0627\u0647\u0627<\/h2>\n<p>\u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0641\u0642\u0637 \u00ab\u06a9\u0645 \u06a9\u0631\u062f\u0646 \u062d\u062c\u0645\u00bb \u0646\u06cc\u0633\u062a. \u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u062f\u0631 Google Images \u0647\u0645 \u062f\u06cc\u062f\u0647 \u0634\u0648\u06cc\u062f\u060c \u0628\u0627\u06cc\u062f \u06af\u0648\u06af\u0644 \u0628\u062a\u0648\u0627\u0646\u062f \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0631\u0627\u062d\u062a\u200c\u062a\u0631 \u067e\u06cc\u062f\u0627 \u0648 \u062f\u0631\u06a9 \u06a9\u0646\u062f.<\/p>\n<h3>\u06f1) \u0633\u0627\u06cc\u062a\u200c\u0645\u067e \u062a\u0635\u0627\u0648\u06cc\u0631 (Image Sitemap)<\/h3>\n<p>\u062f\u0631 \u0633\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af\u060c \u062f\u0627\u0634\u062a\u0646 \u0646\u0642\u0634\u0647 \u0633\u0627\u06cc\u062a \u062f\u0631\u0633\u062a \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u062a\u0635\u0627\u0648\u06cc\u0631 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u067e\u06cc\u062f\u0627 \u0648 \u0628\u0631\u0631\u0633\u06cc \u0634\u0648\u0646\u062f. \u0627\u06af\u0631 \u0627\u0632 \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a\u06cc \u0631\u0627\u06cc\u062c \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0627 \u06cc\u06a9 \u062a\u0646\u0638\u06cc\u0645 \u0645\u0646\u0627\u0633\u0628 \u0645\u06cc\u200c\u0634\u0648\u062f sitemap \u0631\u0627 \u0627\u0633\u062a\u0627\u0646\u062f\u0627\u0631\u062f \u06a9\u0631\u062f.<\/p>\n<h3>\u06f2) \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0633\u0627\u062e\u062a\u0627\u0631\u06cc\u0627\u0641\u062a\u0647 (Schema) \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u0647\u0645<\/h3>\n<p>\u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u062d\u0635\u0648\u0644\u060c \u062f\u0633\u062a\u0648\u0631 \u067e\u062e\u062a\u060c \u0645\u0642\u0627\u0644\u0647\u060c \u0648 \u0645\u0648\u0627\u0631\u062f \u062e\u0627\u0635\u060c \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0633\u0627\u062e\u062a\u0627\u0631\u06cc\u0627\u0641\u062a\u0647 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0645\u0648\u062a\u0648\u0631 \u062c\u0633\u062a\u062c\u0648 \u0628\u0641\u0647\u0645\u062f \u062a\u0635\u0648\u06cc\u0631 \u0645\u062a\u0639\u0644\u0642 \u0628\u0647 \u0686\u0647 \u0686\u06cc\u0632\u06cc \u0627\u0633\u062a. \u0644\u0627\u0632\u0645 \u0646\u06cc\u0633\u062a \u0647\u0645\u06cc\u0634\u0647 \u062f\u0631\u06af\u06cc\u0631 \u062c\u0632\u0626\u06cc\u0627\u062a \u0634\u0648\u06cc\u062f\u061b \u0627\u0645\u0627 \u0628\u0631\u0627\u06cc \u0635\u0641\u062d\u0627\u062a \u0645\u0647\u0645\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u062b\u0631\u06af\u0630\u0627\u0631 \u0628\u0627\u0634\u062f.<\/p>\n<h3>\u06f3) \u0645\u062f\u06cc\u0631\u06cc\u062a \u062d\u0630\u0641\/\u062c\u0627\u06cc\u06af\u0632\u06cc\u0646\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0648 \u062e\u0637\u0627\u06cc \u06f4\u06f0\u06f4<\/h3>\n<p>\u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u062d\u0630\u0641 \u0634\u0648\u062f \u0648 \u0622\u062f\u0631\u0633 \u0642\u0628\u0644\u06cc\u200c\u0627\u0634 \u0628\u0645\u0627\u0646\u062f\u060c \u0647\u0645 \u06a9\u0627\u0631\u0628\u0631 \u062a\u0635\u0648\u06cc\u0631 \u062e\u0631\u0627\u0628 \u0645\u06cc\u200c\u0628\u06cc\u0646\u062f \u0647\u0645 \u062e\u0632\u0646\u062f\u0647\u200c\u0647\u0627 \u06af\u0632\u0627\u0631\u0634 \u062e\u0637\u0627 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f. \u062a\u0648\u0635\u06cc\u0647 \u0639\u0645\u0644\u06cc:<\/p>\n<ul>\n<li>\u0627\u06af\u0631 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0639\u0648\u0636 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u060c \u062a\u0627 \u062c\u0627\u06cc \u0645\u0645\u06a9\u0646 URL \u0631\u0627 \u062b\u0627\u0628\u062a \u0646\u06af\u0647 \u062f\u0627\u0631\u06cc\u062f<\/li>\n<li>\u0627\u06af\u0631 \u0645\u062c\u0628\u0648\u0631\u06cc\u062f URL \u0639\u0648\u0636 \u0634\u0648\u062f\u060c \u0631\u06cc\u062f\u0627\u06cc\u0631\u06a9\u062a \u062f\u0631\u0633\u062a \u0628\u0631\u0627\u06cc \u0641\u0627\u06cc\u0644 \u06cc\u0627 \u0635\u0641\u062d\u0647 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f (\u0628\u0633\u062a\u0647 \u0628\u0647 \u0633\u0627\u062e\u062a\u0627\u0631 \u0633\u0627\u06cc\u062a)<\/li>\n<li>\u0647\u0631 \u0627\u0632 \u06af\u0627\u0647\u06cc \u06af\u0632\u0627\u0631\u0634 \u062e\u0637\u0627\u0647\u0627 \u0631\u0627 \u0628\u0631\u0631\u0633\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0644\u06cc\u0646\u06a9\u200c\u0647\u0627\u06cc \u0634\u06a9\u0633\u062a\u0647 \u062a\u0635\u0648\u06cc\u0631 \u0628\u0627\u0642\u06cc \u0646\u0645\u0627\u0646\u062f<\/li>\n<\/ul>\n<h2>\u06f1\u06f1) \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u062f\u0631 \u0648\u0631\u062f\u067e\u0631\u0633: \u0633\u0627\u062f\u0647\u060c \u0627\u0645\u0627 \u0628\u0627\u06cc\u062f \u0627\u0635\u0648\u0644\u06cc \u0628\u0627\u0634\u062f<\/h2>\n<p>\u0648\u0631\u062f\u067e\u0631\u0633 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0686\u0646\u062f \u0633\u0627\u06cc\u0632 \u0645\u062e\u062a\u0644\u0641 \u0627\u0632 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u06cc\u200c\u0633\u0627\u0632\u062f\u060c \u0648 \u062f\u0631 \u062e\u06cc\u0644\u06cc \u0627\u0632 \u0642\u0627\u0644\u0628\u200c\u0647\u0627 Lazy Load \u0647\u0645 \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u067e\u06cc\u0634\u200c\u0641\u0631\u0636 \u0641\u0639\u0627\u0644 \u0627\u0633\u062a. \u0627\u0645\u0627 \u0647\u0646\u0648\u0632 \u0647\u0645 \u0686\u0646\u062f \u0627\u0634\u062a\u0628\u0627\u0647 \u0631\u0627\u06cc\u062c \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f:<\/p>\n<ul>\n<li>\u0622\u067e\u0644\u0648\u062f \u062a\u0635\u0648\u06cc\u0631 \u062e\u06cc\u0644\u06cc \u0628\u0632\u0631\u06af \u0648 \u0627\u0645\u06cc\u062f\u0648\u0627\u0631 \u0628\u0648\u062f\u0646 \u0628\u0647 \u0627\u06cc\u0646\u06a9\u0647 \u00ab\u062e\u0648\u062f\u0634 \u062f\u0631\u0633\u062a \u0645\u06cc\u200c\u0634\u0648\u062f\u00bb<\/li>\n<li>\u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0627\u0641\u0631\u0627\u0637\u06cc \u06a9\u0647 \u0628\u0627\u0639\u062b \u062e\u0631\u0627\u0628 \u0634\u062f\u0646 \u06a9\u06cc\u0641\u06cc\u062a \u0645\u06cc\u200c\u0634\u0648\u062f<\/li>\n<li>\u0646\u0646\u0648\u0634\u062a\u0646 alt \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u0647\u0645<\/li>\n<\/ul>\n<p>\u0627\u06af\u0631 \u0642\u0631\u0627\u0631 \u0627\u0633\u062a \u0641\u0642\u0637 \u06cc\u06a9 \u0639\u0627\u062f\u062a \u0631\u0627 \u062f\u0631 \u0648\u0631\u062f\u067e\u0631\u0633 \u062c\u062f\u06cc \u06a9\u0646\u06cc\u062f\u060c \u0627\u06cc\u0646 \u0627\u0633\u062a: <strong>\u0642\u0628\u0644 \u0627\u0632 \u0622\u067e\u0644\u0648\u062f<\/strong> \u0627\u0628\u0639\u0627\u062f \u0648 \u0641\u0631\u0645\u062a \u0648 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u062f\u0631\u0633\u062a \u06a9\u0646\u06cc\u062f. \u0628\u0639\u062f\u0627\u064b \u0647\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f \u0627\u0635\u0644\u0627\u062d \u06a9\u0631\u062f\u060c \u0627\u0645\u0627 \u0647\u0632\u06cc\u0646\u0647\u200c\u0627\u0634 (\u0632\u0645\u0627\u0646\/\u0631\u06cc\u0633\u06a9\/\u062d\u062c\u0645 \u0631\u0633\u0627\u0646\u0647\u200c\u0647\u0627) \u0628\u06cc\u0634\u062a\u0631 \u0627\u0633\u062a.<\/p>\n<h2>\u06f1\u06f2) \u0639\u06cc\u0628\u200c\u06cc\u0627\u0628\u06cc \u0633\u0631\u06cc\u0639: \u0627\u06af\u0631 \u0627\u06cc\u0646 \u0645\u0634\u06a9\u0644 \u0631\u0627 \u062f\u0627\u0631\u06cc\u062f\u060c \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f<\/h2>\n<h3>\u0645\u0634\u06a9\u0644: \u06a9\u06cc\u0641\u06cc\u062a \u062a\u0635\u0648\u06cc\u0631 \u0628\u0639\u062f \u0627\u0632 \u06a9\u0645 \u06a9\u0631\u062f\u0646 \u062d\u062c\u0645 \u0627\u0641\u062a\u0636\u0627\u062d \u0634\u062f\u0647<\/h3>\n<ul>\n<li>\u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u06a9\u0645\u06cc \u06a9\u0645\u062a\u0631 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0627\u06af\u0631 JPG \u0627\u0633\u062a\u060c \u0628\u0647 WebP \u06cc\u0627 AVIF \u062a\u0628\u062f\u06cc\u0644 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u06a9\u0627\u0647\u0634 \u0627\u0628\u0639\u0627\u062f \u0631\u0627 \u062f\u0631 \u0627\u0648\u0644\u0648\u06cc\u062a \u0628\u06af\u0630\u0627\u0631\u06cc\u062f (\u06af\u0627\u0647\u06cc \u0627\u0628\u0639\u0627\u062f \u06a9\u0645 \u0634\u0648\u062f\u060c \u062f\u06cc\u06af\u0631 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0634\u062f\u06cc\u062f \u0646\u06cc\u0633\u062a)<\/li>\n<\/ul>\n<h3>\u0645\u0634\u06a9\u0644: \u0635\u0641\u062d\u0647 \u062f\u0631 \u0644\u0648\u062f \u00ab\u0645\u06cc\u200c\u0631\u0642\u0635\u062f\u00bb (CLS)<\/h3>\n<ul>\n<li>width \u0648 height \u0631\u0627 \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u0634\u062e\u0635 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u062c\u0627\u06cc\u06af\u0627\u0647 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0627 CSS \u0647\u0645 \u067e\u0627\u06cc\u062f\u0627\u0631 \u06a9\u0646\u06cc\u062f (\u0645\u062b\u0644\u0627\u064b \u0645\u0627\u0646\u0639 \u062a\u063a\u06cc\u06cc\u0631 \u0627\u0631\u062a\u0641\u0627\u0639 \u0646\u0627\u06af\u0647\u0627\u0646\u06cc \u0634\u0648\u06cc\u062f)<\/li>\n<\/ul>\n<h3>\u0645\u0634\u06a9\u0644: \u062a\u0635\u0627\u0648\u06cc\u0631 \u062f\u0631 \u06af\u0648\u06af\u0644 \u0627\u06cc\u0645\u06cc\u062c \u062f\u06cc\u062f\u0647 \u0646\u0645\u06cc\u200c\u0634\u0648\u0646\u062f<\/h3>\n<ul>\n<li>alt \u0648 \u0646\u0627\u0645 \u0641\u0627\u06cc\u0644 \u0631\u0627 \u0627\u0635\u0644\u0627\u062d \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0645\u0637\u0645\u0626\u0646 \u0634\u0648\u06cc\u062f \u062a\u0635\u0648\u06cc\u0631 \u0628\u0627 robots\/noindex \u0645\u0633\u062f\u0648\u062f \u0646\u0634\u062f\u0647<\/li>\n<li>\u0633\u0627\u06cc\u062a\u200c\u0645\u067e \u0631\u0627 \u0628\u0631\u0631\u0633\u06cc \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u062a\u0635\u0627\u0648\u06cc\u0631 \u06cc\u0648\u0646\u06cc\u06a9 \u0648 \u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u0645\u062d\u062a\u0648\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f<\/li>\n<\/ul>\n<h3>\u0645\u0634\u06a9\u0644: \u0635\u0641\u062d\u0647 \u0647\u0646\u0648\u0632 \u06a9\u0646\u062f \u0627\u0633\u062a\u060c \u0628\u0627 \u0627\u06cc\u0646\u06a9\u0647 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u06a9\u0645\u200c\u062d\u062c\u0645 \u06a9\u0631\u062f\u0647\u200c\u0627\u0645<\/h3>\n<ul>\n<li>\u062a\u0639\u062f\u0627\u062f \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0631\u0631\u0633\u06cc \u06a9\u0646\u06cc\u062f (\u06af\u0627\u0647\u06cc \u0645\u0634\u06a9\u0644 \u062a\u0639\u062f\u0627\u062f \u0632\u06cc\u0627\u062f \u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627\u0633\u062a)<\/li>\n<li>Lazy Load \u0631\u0627 \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u067e\u0627\u06cc\u06cc\u0646 \u0635\u0641\u062d\u0647 \u0641\u0639\u0627\u0644 \u06a9\u0646\u06cc\u062f<\/li>\n<li>\u0641\u0631\u0645\u062a \u0631\u0627 \u0628\u0647 WebP\/AVIF \u062a\u063a\u06cc\u06cc\u0631 \u062f\u0647\u06cc\u062f<\/li>\n<li>\u0628\u0647 \u06a9\u0634 \u0648 \u062a\u0646\u0638\u06cc\u0645\u0627\u062a \u062a\u062d\u0648\u06cc\u0644 \u0641\u0627\u06cc\u0644\u200c\u0647\u0627\u06cc \u0627\u0633\u062a\u0627\u062a\u06cc\u06a9 \u062a\u0648\u062c\u0647 \u06a9\u0646\u06cc\u062f<\/li>\n<\/ul>\n<h2>\u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u06cc\u0634\u062a\u0631 \u062f\u0631 \u0627\u06cc\u0645\u06cc\u062c\u0644\u06cc<\/h2>\n<p>\u0627\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0645\u0633\u06cc\u0631 \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0631\u0627 \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u200c\u062a\u0631 \u0627\u062f\u0627\u0645\u0647 \u062f\u0647\u06cc\u062f\u060c \u0627\u06cc\u0646 \u0635\u0641\u062d\u0627\u062a \u062f\u0627\u062e\u0644\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0645\u06a9\u0645\u0644 \u062e\u0648\u0628\u06cc \u0628\u0627\u0634\u0646\u062f:<\/p>\n<ul>\n<li><a href=\"https:\/\/imagely.ir\/blog\/\">\u0622\u0645\u0648\u0632\u0634\u200c\u0647\u0627\u06cc \u0627\u06cc\u0645\u06cc\u062c\u0644\u06cc \u062f\u0631 \u0628\u062e\u0634 \u0648\u0628\u0644\u0627\u06af<\/a><\/li>\n<li><a href=\"https:\/\/imagely.ir\/blog\/the-best-image-format-for-seo\/\">\u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u0627\u0646\u062a\u062e\u0627\u0628 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0641\u0631\u0645\u062a \u0639\u06a9\u0633 \u0628\u0631\u0627\u06cc \u0633\u0626\u0648<\/a><\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images.webp\" alt=\"\u0686\u06a9\u200c\u0644\u06cc\u0633\u062a \u0646\u0647\u0627\u06cc\u06cc \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0633\u0627\u06cc\u062a \u0628\u0631\u0627\u06cc \u0633\u0631\u0639\u062a \u0648 \u0633\u0626\u0648\" \/><\/p>\n<h2>\u0633\u0648\u0627\u0644\u0627\u062a \u0645\u062a\u062f\u0627\u0648\u0644<\/h2>\n<h3>\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u062f\u0642\u06cc\u0642\u0627\u064b \u0628\u062f\u0627\u0646\u0645 \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u060c \u0627\u0632 \u06a9\u062c\u0627 \u0634\u0631\u0648\u0639 \u06a9\u0646\u0645\u061f<\/h3>\n<p>\u0627\u0632 \u0633\u0647 \u06a9\u0627\u0631 \u0634\u0631\u0648\u0639 \u06a9\u0646\u06cc\u062f: \u062a\u063a\u06cc\u06cc\u0631 \u0627\u0628\u0639\u0627\u062f \u0628\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u0648\u0627\u0642\u0639\u06cc \u0646\u0645\u0627\u06cc\u0634\u060c \u062a\u0628\u062f\u06cc\u0644 \u0628\u0647 WebP (\u06cc\u0627 AVIF)\u060c \u0648 \u0641\u0634\u0631\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u06a9\u0646\u062a\u0631\u0644\u200c\u0634\u062f\u0647. \u0647\u0645\u06cc\u0646 \u0633\u0647 \u0645\u0648\u0631\u062f \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u062a\u0627\u062b\u06cc\u0631 \u0631\u0627 \u0631\u0648\u06cc \u0633\u0631\u0639\u062a \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc \u0645\u06cc\u200c\u06af\u0630\u0627\u0631\u0646\u062f.<\/p>\n<h3>\u0628\u0647\u062a\u0631\u06cc\u0646 \u062d\u062c\u0645 \u0628\u0631\u0627\u06cc \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631 \u0633\u0627\u06cc\u062a \u0686\u0642\u062f\u0631 \u0627\u0633\u062a\u061f<\/h3>\n<p>\u0639\u062f\u062f \u062b\u0627\u0628\u062a \u0628\u0631\u0627\u06cc \u0647\u0645\u0647 \u0633\u0627\u06cc\u062a\u200c\u0647\u0627 \u0648\u062c\u0648\u062f \u0646\u062f\u0627\u0631\u062f. \u0647\u062f\u0641 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u062a\u0635\u0648\u06cc\u0631 \u00ab\u0633\u0631\u06cc\u0639\u00bb \u0644\u0648\u062f \u0634\u0648\u062f \u0648 \u06a9\u06cc\u0641\u06cc\u062a \u0647\u0645 \u0637\u0628\u06cc\u0639\u06cc \u0628\u0645\u0627\u0646\u062f. \u0628\u0631\u0627\u06cc \u062a\u0635\u0627\u0648\u06cc\u0631 \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u0627\u0628\u0639\u0627\u062f \u062f\u0631\u0633\u062a \u0648 \u0641\u0631\u0645\u062a WebP \u0628\u0647 \u062d\u062c\u0645\u200c\u0647\u0627\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u0645\u06cc\u200c\u0631\u0633\u06cc\u062f\u060c \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u06a9\u06cc\u0641\u06cc\u062a \u0642\u0631\u0628\u0627\u0646\u06cc \u0634\u0648\u062f.<\/p>\n<h3>Alt \u062f\u0642\u06cc\u0642\u0627\u064b \u0686\u0642\u062f\u0631 \u0631\u0648\u06cc \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0627\u062b\u0631 \u062f\u0627\u0631\u062f\u061f<\/h3>\n<p>Alt \u0628\u0647 \u06af\u0648\u06af\u0644 \u0648 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc\u200c\u067e\u0630\u06cc\u0631\u06cc \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0645\u0648\u0636\u0648\u0639 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0641\u0647\u0645\u0646\u062f. \u0627\u06af\u0631 alt \u0631\u0627 \u062a\u0648\u0635\u06cc\u0641\u06cc \u0648 \u0645\u0631\u062a\u0628\u0637 \u0628\u0646\u0648\u06cc\u0633\u06cc\u062f (\u0646\u0647 \u0644\u06cc\u0633\u062a \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc)\u060c \u0634\u0627\u0646\u0633 \u062f\u06cc\u062f\u0647 \u0634\u062f\u0646 \u062a\u0635\u0648\u06cc\u0631 \u062f\u0631 \u062c\u0633\u062a\u062c\u0648\u06cc \u062a\u0635\u0648\u06cc\u0631\u06cc \u0628\u0647\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u062f\u0631\u06a9 \u0645\u062d\u062a\u0648\u0627\u06cc \u0635\u0641\u062d\u0647 \u0647\u0645 \u0642\u0648\u06cc\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<h3>Lazy Load \u0628\u0631\u0627\u06cc \u0633\u0626\u0648 \u0628\u062f \u0646\u06cc\u0633\u062a\u061f<\/h3>\n<p>\u0627\u06af\u0631 \u062f\u0631\u0633\u062a \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0634\u0648\u062f \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0645\u0634\u06a9\u0644\u06cc \u0627\u06cc\u062c\u0627\u062f \u0646\u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u062d\u062a\u06cc \u0628\u0647 \u0628\u0647\u0628\u0648\u062f \u0633\u0631\u0639\u062a \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0641\u0642\u0637 \u0645\u0631\u0627\u0642\u0628 \u0628\u0627\u0634\u06cc\u062f \u062a\u0635\u0648\u06cc\u0631\u0647\u0627\u06cc \u0645\u0647\u0645 \u0628\u0627\u0644\u0627\u06cc \u0635\u0641\u062d\u0647 \u0631\u0627 Lazy Load \u0646\u06a9\u0646\u06cc\u062f \u062a\u0627 \u06a9\u0627\u0631\u0628\u0631 \u0648 \u0645\u0648\u062a\u0648\u0631 \u062c\u0633\u062a\u062c\u0648 \u0633\u0631\u06cc\u0639 \u0645\u062d\u062a\u0648\u0627\u06cc \u0627\u0635\u0644\u06cc \u0631\u0627 \u0628\u0628\u06cc\u0646\u0646\u062f.<\/p>\n<h3>\u0627\u06af\u0631 \u06cc\u06a9 \u062a\u0635\u0648\u06cc\u0631 \u0631\u0627 \u0639\u0648\u0636 \u06a9\u0646\u0645\u060c \u0628\u0627\u06cc\u062f \u0622\u062f\u0631\u0633 (URL) \u0622\u0646 \u0647\u0645 \u0639\u0648\u0636 \u0634\u0648\u062f\u061f<\/h3>\n<p>\u0628\u0647\u062a\u0631 \u0627\u0633\u062a \u0627\u06af\u0631 \u0627\u0645\u06a9\u0627\u0646 \u062f\u0627\u0631\u06cc\u062f URL \u062b\u0627\u0628\u062a \u0628\u0645\u0627\u0646\u062f \u062a\u0627 \u0644\u06cc\u0646\u06a9 \u0634\u06a9\u0633\u062a\u0647 \u0648 \u062e\u0637\u0627 \u0627\u06cc\u062c\u0627\u062f \u0646\u0634\u0648\u062f. \u0627\u06af\u0631 \u0645\u062c\u0628\u0648\u0631 \u0628\u0647 \u062a\u063a\u06cc\u06cc\u0631 URL \u0647\u0633\u062a\u06cc\u062f\u060c \u0628\u0627\u06cc\u062f \u0645\u062f\u06cc\u0631\u06cc\u062a \u062f\u0631\u0633\u062a \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f \u062a\u0627 \u06a9\u0627\u0631\u0628\u0631 \u0648 \u062e\u0632\u0646\u062f\u0647\u200c\u0647\u0627 \u0628\u0647 \u0641\u0627\u06cc\u0644 \u06af\u0645\u200c\u0634\u062f\u0647 \u0646\u0631\u0633\u0646\u062f.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0647\u0645 \u00ab\u0638\u0627\u0647\u0631\u00bb \u0633\u0627\u06cc\u062a \u0634\u0645\u0627 \u0631\u0627 \u0645\u06cc\u200c\u0633\u0627\u0632\u0646\u062f\u060c \u0647\u0645 \u063a\u0627\u0644\u0628\u0627\u064b \u00ab\u0633\u0646\u06af\u06cc\u0646\u200c\u062a\u0631\u06cc\u0646 \u0628\u062e\u0634\u00bb \u0647\u0631 \u0635\u0641\u062d\u0647 \u0647\u0633\u062a\u0646\u062f. \u06cc\u0639\u0646\u06cc \u0627\u06af\u0631 \u06a9\u0627\u0631\u0628\u0631 \u0645\u0646\u062a\u0638\u0631 \u0628\u0645\u0627\u0646\u062f \u062a\u0627 \u0639\u06a9\u0633\u200c\u0647\u0627 \u0644\u0648\u062f \u0634\u0648\u0646\u062f\u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u062a\u0631\u06a9 \u0635\u0641\u062d\u0647 \u0632\u06cc\u0627\u062f \u0645\u06cc\u200c\u0634\u0648\u062f\u061b \u0648 \u0627\u06af\u0631 \u06af\u0648\u06af\u0644 \u0628\u0628\u06cc\u0646\u062f \u0635\u0641\u062d\u0627\u062a \u0634\u0645\u0627 \u06a9\u0646\u062f \u0648 \u067e\u0631 \u0627\u0632 \u062a\u0635\u0627\u0648\u06cc\u0631 \u062d\u062c\u06cc\u0645 \u0627\u0633\u062a\u060c \u0647\u0645 \u0627\u0645\u062a\u06cc\u0627\u0632 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc\u200c\u062a\u0627\u0646 \u067e\u0627\u06cc\u06cc\u0646 \u0645\u06cc\u200c\u0622\u06cc\u062f \u0648 \u0647\u0645 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":70,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-71","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 - Imagely<\/title>\n<meta name=\"description\" content=\"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631\" \/>\n<meta property=\"og:description\" content=\"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\" \/>\n<meta property=\"og:site_name\" content=\"Imagely\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-06T14:34:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-08T15:01:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1248\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 \u062f\u0642\u06cc\u0642\u0647\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\"},\"author\":{\"name\":\"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc\",\"@id\":\"https:\/\/imagely.ir\/blog\/#\/schema\/person\/d86dfb49365a9e0d2546f85fc10bd207\"},\"headline\":\"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631\",\"datePublished\":\"2026-01-06T14:34:08+00:00\",\"dateModified\":\"2026-02-08T15:01:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\"},\"wordCount\":141,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/imagely.ir\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp\",\"articleSection\":[\"\u0639\u0645\u0648\u0645\u06cc\"],\"inLanguage\":\"fa-IR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\",\"url\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\",\"name\":\"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 - Imagely\",\"isPartOf\":{\"@id\":\"https:\/\/imagely.ir\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp\",\"datePublished\":\"2026-01-06T14:34:08+00:00\",\"dateModified\":\"2026-02-08T15:01:32+00:00\",\"description\":\"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.\",\"breadcrumb\":{\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#breadcrumb\"},\"inLanguage\":\"fa-IR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage\",\"url\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp\",\"contentUrl\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp\",\"width\":1248,\"height\":832,\"caption\":\"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u062e\u0627\u0646\u0647\",\"item\":\"https:\/\/imagely.ir\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/imagely.ir\/blog\/#website\",\"url\":\"https:\/\/imagely.ir\/blog\/\",\"name\":\"Imagely\",\"description\":\"\u0628\u062e\u0634 \u0645\u0642\u0627\u0644\u0627\u062a\",\"publisher\":{\"@id\":\"https:\/\/imagely.ir\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/imagely.ir\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fa-IR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/imagely.ir\/blog\/#organization\",\"name\":\"Imagely\",\"url\":\"https:\/\/imagely.ir\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\/\/imagely.ir\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2025\/12\/imagelylogo.webp\",\"contentUrl\":\"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2025\/12\/imagelylogo.webp\",\"width\":1138,\"height\":394,\"caption\":\"Imagely\"},\"image\":{\"@id\":\"https:\/\/imagely.ir\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/imagely.ir\/blog\/#\/schema\/person\/d86dfb49365a9e0d2546f85fc10bd207\",\"name\":\"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\/\/imagely.ir\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8ed68ac2fd3a2ade205efb616ba1a9e561ca44827c5a0c2771be494e253ba4d9?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8ed68ac2fd3a2ade205efb616ba1a9e561ca44827c5a0c2771be494e253ba4d9?s=96&d=mm&r=g\",\"caption\":\"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc\"},\"url\":\"https:\/\/imagely.ir\/blog\/author\/content\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 - Imagely","description":"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/","og_locale":"fa_IR","og_type":"article","og_title":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631","og_description":"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.","og_url":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/","og_site_name":"Imagely","article_published_time":"2026-01-06T14:34:08+00:00","article_modified_time":"2026-02-08T15:01:32+00:00","og_image":[{"width":1248,"height":832,"url":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp","type":"image\/webp"}],"author":"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc","twitter_card":"summary_large_image","twitter_misc":{"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a":"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc","\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646":"14 \u062f\u0642\u06cc\u0642\u0647"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#article","isPartOf":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/"},"author":{"name":"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc","@id":"https:\/\/imagely.ir\/blog\/#\/schema\/person\/d86dfb49365a9e0d2546f85fc10bd207"},"headline":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631","datePublished":"2026-01-06T14:34:08+00:00","dateModified":"2026-02-08T15:01:32+00:00","mainEntityOfPage":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/"},"wordCount":141,"commentCount":0,"publisher":{"@id":"https:\/\/imagely.ir\/blog\/#organization"},"image":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage"},"thumbnailUrl":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp","articleSection":["\u0639\u0645\u0648\u0645\u06cc"],"inLanguage":"fa-IR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/","url":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/","name":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631 - Imagely","isPartOf":{"@id":"https:\/\/imagely.ir\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage"},"image":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage"},"thumbnailUrl":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp","datePublished":"2026-01-06T14:34:08+00:00","dateModified":"2026-02-08T15:01:32+00:00","description":"\u0628\u0627 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u0645\u0627 \u06cc\u0627\u062f \u0628\u06af\u06cc\u0631\u06cc\u062f \u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0627 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u0628\u0647\u0628\u0648\u062f \u06cc\u0627\u0628\u062f. \u0627\u0632 \u0627\u0646\u062a\u062e\u0627\u0628 \u0641\u0631\u0645\u062a \u0645\u0646\u0627\u0633\u0628 (WebP\/AVIF) \u062a\u0627 Lazy Load \u0648 Alt Text\u060c \u0647\u0645\u0647 \u0646\u06a9\u0627\u062a \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0631\u062a\u0628\u0647 \u0648 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc.","breadcrumb":{"@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#breadcrumb"},"inLanguage":"fa-IR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/imagely.ir\/blog\/how-to-optimize-images\/"]}]},{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#primaryimage","url":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp","contentUrl":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2026\/01\/How-to-optimize-images-2-1.webp","width":1248,"height":832,"caption":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645"},{"@type":"BreadcrumbList","@id":"https:\/\/imagely.ir\/blog\/how-to-optimize-images\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u062e\u0627\u0646\u0647","item":"https:\/\/imagely.ir\/blog\/"},{"@type":"ListItem","position":2,"name":"\u0686\u0637\u0648\u0631 \u062a\u0635\u0627\u0648\u06cc\u0631 \u0631\u0648 \u0628\u0647\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc \u06a9\u0646\u06cc\u0645\u061f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0633\u0631\u0639\u062a \u0633\u0627\u06cc\u062a \u0648 \u0633\u0626\u0648 \u062a\u0635\u0627\u0648\u06cc\u0631"}]},{"@type":"WebSite","@id":"https:\/\/imagely.ir\/blog\/#website","url":"https:\/\/imagely.ir\/blog\/","name":"Imagely","description":"\u0628\u062e\u0634 \u0645\u0642\u0627\u0644\u0627\u062a","publisher":{"@id":"https:\/\/imagely.ir\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/imagely.ir\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fa-IR"},{"@type":"Organization","@id":"https:\/\/imagely.ir\/blog\/#organization","name":"Imagely","url":"https:\/\/imagely.ir\/blog\/","logo":{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/imagely.ir\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2025\/12\/imagelylogo.webp","contentUrl":"https:\/\/imagely.ir\/blog\/wp-content\/uploads\/2025\/12\/imagelylogo.webp","width":1138,"height":394,"caption":"Imagely"},"image":{"@id":"https:\/\/imagely.ir\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/imagely.ir\/blog\/#\/schema\/person\/d86dfb49365a9e0d2546f85fc10bd207","name":"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc","image":{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/imagely.ir\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8ed68ac2fd3a2ade205efb616ba1a9e561ca44827c5a0c2771be494e253ba4d9?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8ed68ac2fd3a2ade205efb616ba1a9e561ca44827c5a0c2771be494e253ba4d9?s=96&d=mm&r=g","caption":"\u062a\u06cc\u0645 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc"},"url":"https:\/\/imagely.ir\/blog\/author\/content\/"}]}},"_links":{"self":[{"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/posts\/71","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/comments?post=71"}],"version-history":[{"count":2,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/posts\/71\/revisions"}],"predecessor-version":[{"id":103,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/posts\/71\/revisions\/103"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/media\/70"}],"wp:attachment":[{"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/media?parent=71"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/categories?post=71"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imagely.ir\/blog\/wp-json\/wp\/v2\/tags?post=71"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}